Content Marketing on Joomla: Create a Killer Strategy

One big challenge facing marketers is developing a successful content marketing strategy for their blogs and content downloads on their Joomla website. However, having a solid content marketing strategy is key to ensure that you're driving the right kinds of people to your site and nurturing them down the funnel.

In today's blog you will learn how to develop a killer content marketing strategy for your Joomla site in order to maximize your contents impact.

Read more: Content Marketing on Joomla: Create a Killer Strategy

How to Come Up With Blog Topics: Untapped and Underrated Resources

Video on building a blog with Joomla


According to blogging best practices, we should be publishing at least two blogs per week to stay relevant in search engines and users' minds. That's eight articles per month, or 104 each year.

Coming up with that many blog topics may seem like a hefty task, but don't abandon the blogging ship just yet: I've got a list of resources you can leverage to inspire incredible articles.

Read more: How to Come Up With Blog Topics: Untapped and Underrated Resources

The Anatomy of an Irresistible Content Download

Content offers are the bridge between a website visitor and an engaged lead. In order to effectively orchestrate an inbound campaign, you need to create killer content which people are willing to exchange their (basic) personal information to gain access to.

Let's review what separates blah content downloads from exceptional, and discuss how offers of this nature will fast track you to lead nurturing success.

Read more: The Anatomy of an Irresistible Content Download

Remove Extra jQuery files in Joomla With ReReplacer

rereplacerIf you have a Joomla site with many extensions and a sophisticated template, you may find yourself with a common problem: too many Javascript files.

It's not unusual for various templates and extensions to load their own libraries or even two different version of the same library.

The impact of this problem is that either the template or the extension may cease to work properly.

One solution is the jQuery Easy plugin. However, you can also solve this issue with Rereplacer by NoNumber. Both of the solutions will allow you fix duplicate Javascript problems without modifying any code.

Read more: Remove Extra jQuery files in Joomla With ReReplacer

EasySocial - Social Networking for Joomla Released!

We're very happy for Andrew Rogers, CEO of Stackideas, and his team for the release of EasySocial--now available for download.

According to Andrew, "It was a gruelling task of building the next best social networking extension for Joomla with over 14,000 commits. This is proof of how much dedication we had put in to give you only the best tool..."  

Andrew shares some of EasySocial's cool features:

Read more: EasySocial - Social Networking for Joomla Released!

Easily Test Joomla 3 Patches

Joomla 3.2 is coming soon. A beta release of 3.2 is due this week and so it's time for developers to start testing.joomla patches

The Joomla team says that,

"the amount of contributions for this release is amazingly high and we are most likely looking at the largest release of the CMS ever."

To make testing the change much easier, the Joomla team have released a component called "Patch Tester".

Read more: Easily Test Joomla 3 Patches

Inbound Marketing Best Practices: Thank-You Pages that Rock

Congrats! You managed to convert a lead on one of your content offers, however, at this point in the process is typically where most marketers drop the ball.

The thank you page after a lead converts on an offer is a critical time and a huge opportunity for you to continue that engagement. In this blog we are going to take a look at how to construct a rocking thank you page that converts.

Read more: Inbound Marketing Best Practices: Thank-You Pages that Rock

Are You Stuck in Your Comfort Zone?

You already know that this world is about competition and standing out. To stand out you MUST push your boundaries. Sorry, no other way around--especially if you are in the game of web development / design.

Read more: Are You Stuck in Your Comfort Zone?

How to Lead Nurture: The Essential Traits of Effective Campaigns

Nurturing leads seems like a pretty straightforward concept: a business captures a user's information via form, and creates an email campaign geared around converting that individual into a customer.

But what does that process actually look like? What separates so-so lead nurturing from winning nurturing that actually converts?

Read more: How to Lead Nurture: The Essential Traits of Effective Campaigns

Are You Creating "Purple Cow" Sites?

You may be familiar with Seth Godin's best-seller “Purple Cow (Transform Your Business by Being Remarkable)”. If not, I highly recommend you read the 143-pager.

The basic concept behind it is how to differentiate yourself from the rest by being remarkable. If you see a black-and-white cow, there is nothing remarkable about it, BUT if you see a purple-and-white cow, THAT is different! I ask you: “How many purple cows have you seen?”

Read more: Are You Creating "Purple Cow" Sites?