Interested in the world of marketing automation?
This awesome infographic from Capgemini Consulting has some pretty eye-opening figures about how much marketers are investing in Inbound, what it's accomplishing, and more!
What did you find to be the most intriguing fact here?
I find it pretty impressive that nurtured leads spend almost 50% more than non nurtured leads. But it's not a huge surprise, when you take into account the personalization and contextualization that automation offers.
If you're new to the world of automation and Inbound marketing, now is a great time to check out all the ways it can transform and improve your efforts.